Inner-Media |
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by Sandra Beckmeier
Covering this story a month late seems practical. Why? Folks are bombing Austin for the Babylon of music, film, "personalities," and multi-media mayhem-gospel-depending upon the size of the readers hard drive I suppose. No pun intended.
Regardless of what kind of media is new, global and hip, there is a certain amount of satisfaction in unwinding this story of the the reality surrounding publications that fashion themselves in newsprint while creating alternative content. It's a symptomatic response to what most of us know as traditional print media -- not in form or content, but the art of resisitance is a movement in itself.
Without a sign of life in the threaded world of "info-tainment," as I half-jokingly define what I watch and refuse to read as news/alternative, progressive media is as satisying as stumbling upon a rare image of a black Jesus. It is a form of cultural truth, proving that as a culture we are evolving -- slowly, but at least the shit is moving away from "historically speaking."
East Austin's The Villager was founded by a group of folks led by Tommy Wyatt in May of 1973, just after affirmative action began, while heroes of the community like Wyatt began structuring a general challenge to support African American owned businesses. Here we are, 25 years later as The Villager remains true, and proudly celebrates with the community proof that the impact of positive journalism versus the marketable world of tragedy works. Improvisation is journalism.
Nokoa is well-known as Austin's progessive weekly, built from the ground up by Akwasi Evans, who lives and understands the struggles including losing "the house" but keeping the paper. He's built Nokoa from faith and politics, keeping the dream alive while ensuring a "progressive newspaper" and a strong safety net for organizations fighting forces.
"I've seen a lot of changes within the progressive movement in Austin," Evans said. "How could it be any different? We don't represent the black community exclusively. We represent everyone who is seen as progessive: the gay community, Hispanics, women. We are political and always there when folks need us."
Nokoa could be stream-lined with national publications like The Nation, Mother Jones, and In These Times, explicitly pushing through what is commonly understood as mainstream media because of the point of focus with news. Innately humanist, these all hail from outside of what we know as "mainstream society," who (all too often because of pressure) turn their backs on anything outside of their reality. Dr. Manning and Ron Daniels are nationally-known, first-rate columnists and also contribute to Nokoa.
Evans points to a primary concern of the paper, which maintains a large encompassing arm for social consciousness, but oddly enough the publication doesn't receive economic support for its efforts. They get enough to grow, which is a familiar problem for grass roots publications, including ADA.
"The progressive part of the population represents 760 billion that's a 'b' with a lot of zeros behind it." Evans said. What that means for all of us is a built-in frustration for publications representing "b"'s, without any kind of financial support, which ironically would in turn support so many people. "So it's doubly frustrating to approach, say, car dealerships about advertising and they won't," Evans said. "What does that say to us economically? We are the consumers. This year is a make it or break it for a lot of folks, and Nokoa is no different. We're trying to get online, get more advertising and continue to grow."
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